Signing Stories: Westside CowboyDate Signed: August 2025Label: Island Records/Adventure RecordingsBand Members: Reuben Haycocks, guitar, vocals; James Bradbury, guitar, vocals; Aoife Anson-O’Connell, bass, cello, vocals; Paddy Murphy, drumsType of Music: AmericanaManagement: Alex EdwardsBooking: Carly Goldberg, Andrew Morgna, Wassmerman Legal: Ally HornPublicity: Jaycee Rockhold - Pitch Perfect PR, jaycee@pitchperfectpr.comA&R: James TalbutWeb: westsidecowboy.com

Honing one’s sound and being unique can vastly increase the odds of industry attention. It’s a truism taken to heart by Manchester’s Westside Cowboy. The fast-rising band melds alt-country, punk, Americana, folk, and indie rock into a style they’ve dubbed Britainicana. “Don’t look for [a deal],” recommends drummer Paddy Murphy. “Just write the best music you can.” 

“Which is aggravating to hear,” chimes in guitarist Reuben Haycocks. “We had people say that to us, and I would be like, ‘Fuck off. You’re already signed.’”

Nevertheless, the tactic worked. They first inked deals with a pair of local boutiques, Heist or Hit and Nice One Records. Alex Edwards, who runs Nice One with Pete Heywoode, began managing the blossoming act. Touring then ramped up, and during this period they played London’s Sebright Arms. Edwards had invited a modest throng of record people to the show, but the band believes their performance that evening was subpar. “We thought we’d shagged it,” gulps Murphy. 

Yet it didn’t matter. Word was starting to get around. Edwards, who works with English Teacher and formerly supported Sports Team, both successful Island Records acts, similarly invited label people to a subsequent gig at The Social. A trickle of interest turned into an avalanche. “This sort of weird hype started,” tells Murphy. “It wasn’t engineered. It was a right place, right time type of thing.”

The group that once wanted to be on an indie soon found itself in Island Records’ offices. Before leaving, the president said they were sending over a contract. Chuckles Murphy, “We kind of laughed, because we’d never been in a situation like that. Two hours later, it was in our email.” The agreement with newly minted imprint Adventure Records is especially generous with the timeframe around which it will relinquish their masters.

Being on a sublabel of a major comes with advantages. “It means that smaller bands like us are less likely to get lost in the shuffle,” the percussionist points out. “Hopefully, it means we get the appropriate attention and care.”The post Signing Stories: Westside Cowboy first appeared on Music Connection Magazine.