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YouTube viewers will start seeing ads after ‘peak’ moments in videosImagine you’re watching a highly anticipated video from your favorite YouTube creator — perhaps the moment a famous couple finally gets engaged — when an ad pops up immediately after the clip. This is part of YouTube’s new ad format called “Peak Points.” The company revealed the new ad format during its Upfront presentation on […]

YouTube's new ad format leverages Gemini AI to identify moments it believes have the highest viewer engagement to place the ad after.