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CES 2025: Shure’s new MV7i “smart mic” is a standalone recording system for instruments, vocals and podcastsCES 2025: Shure has launched the MV7i Smart Microphone and Interface, a first-of-its-kind microphone with a built-in dual-channel audio interface suitable for musicians, streamers and podcasters alike.
The MV7i mic boasts advanced features, including onboard DSP and an integrated interface. This makes it easy to connect a second XLR microphone or an instrument without any extra hardware, creating a direct to device digital recording solution.
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“Whether they’re recording a podcast with a guest or tracking vocals and instruments simultaneously in their home studio, creators need technology that simplifies their workflow and makes capturing audio seamless,” says Eduardo Valdes, AVP of Global Marketing and Product Management at Shure.
“The MV7i delivers the same renowned sound signature as the celebrated MV7+ and streamlines the creative process, saving creators from additional expenses and the hassle of confusing setups so they can focus on their craft and push boundaries, while we handle the technology. By combining Shure’s legendary microphone audio quality with an integrated interface, we’re eliminating complexity while maintaining professional standards, all in one elegant solution.”
Users who need two-channel recording can use the built-in interface to connect a second microphone or instrument directly into the MV7i, and then control both channels of audio either in the MOTIV apps through a computer or phone or with any Digital Audio Workstation (DAW) and app.
A built-in Digital Signal Processing (DSP) engine ensures studio-quality sound on both channels and minimises production setup. Creators can adjust the DSP setting on each of the MV7i’s two channels independently.
In addition, the microphone includes a built-in combo XLR and 1⁄4-inch input, enabling users to connect a second microphone or instrument with 60dB gain and 48V phantom power, compatible with both dynamic and condenser mics. The MV7i instantly detects input type and automatically selects and applies the appropriate DSP for the recording application. Its USB-C output means it’s compatible with Mac, Windows, and select mobile devices, as well as being MFi certified for iPhone and iPad use.
Other features include Optimised Auto Level Mode with SmartGate Technology – for eliminating cross-talk for “crystal-clear audio” – as well as a built-in pop filter, real-time denoiser, and adjustable reverb.
Additionally, the colour-customisable LED touch panel offers mute control and a dual-channel LED display for quick, at-a-glance access, simplifying adjustments during recordings and livestreams.
“Creators no longer need a separate interface. The MV7i puts it all in one convenient and space-saving package, designed for users regardless of their level of audio knowledge,” continues Valdes.
The MV7i Smart Microphone and Interface is available now for $349. Visit the Shure website for more information.
The post CES 2025: Shure’s new MV7i “smart mic” is a standalone recording system for instruments, vocals and podcasts appeared first on MusicTech.
CES 2025: Shure's new MV7i “smart mic” is a standalone recording system for instruments, vocals and podcasts
musictech.comShure has launched its first 'smart mic' as a standalone recording system for instruments, vocals and podcasts..
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