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Jaden Smith on experimenting with release methods: “I think that’s our job, to question the algorithms”Jaden Smith joins a growing number of modern artists who’ve been thinking about the way they release music, as he says he’s working on a project for people “that go to the broken corners of the internet and hang out there”.
Smith has just conventionally released a new EP titled 2024: A Case Study Of The Long Term Effects Of Young Love, but he’s no stranger to releasing music in unique ways. His debut body of work CTV1 is a prime example, as it originally landed as an app.
READ MORE: “I’ve played to millions of people in my lifetime and I wouldn’t know how to contact them”: James Blake bemoans artists’ lack of ownership of fan data
In a new interview with Complex, Smith is asked if he would consider launching a new platform to release music similar to James Blake with his creation, Vault: “Yeah,” he responds. “My first project, CTV1, was released as an app. That was my way of doing that, and I thought it was really cool. You had to get my album on the app store. That was tight.
“I think stuff like that is dope, and everything James Blake is doing is super dope. As artists, it’s our job to not just make music and follow in the status quo, it’s to do the James Blake thing and really start thinking about: ‘How is it released? How is it distributed? How can I affect this process? How can I use my creative mind to make this more efficient for the fans or for the artist?’ I think that’s our job, to question the algorithm and to work around it and try to figure out new things.”
Smith later continues, “I just hope that artists continue to have more control over defined details of what they do and are encouraged to step out of boxes and are allowed to step out of boxes. But I don’t have any major complaints. I think that we have everything we need right now to create some really dope stuff, and the people that are really focused are doing it.”
His new project remains in the works, but you can stream 2024: A Case Study Of The Long Term Effects Of Young Love now.
The post Jaden Smith on experimenting with release methods: “I think that’s our job, to question the algorithms” appeared first on MusicTech.
Jaden Smith on experimenting with release methods: “I think that’s our job, to question the algorithms”
musictech.comJaden Smith joins a growing number of modern artists who’ve been thinking about the way they release music.
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