Music mashup creation tool MashApp launches in the US with licensing deals from all three major labelsMashApp, a new music mashup tool, is now available in the US via the Apple App Store, with licensing deals from all three major labels.
The app allows users to easily mash popular hits together without the need for extensive music production knowledge. It hosts a catalogue of tracks from labels such as Universal Music Group, Sony Music Entertainment, and Warner Music Group (including Warner Chappell Music and Warner Recorded Music), as well as Kobalt Music and Universal Music Publishing Group (UMPG). Featured artists include the likes of Peggy Gou, Doja Cat, Dom Dolla, and a whole lot more.

READ MORE: Looking to give your studio space a makeover? Nanoleaf has permanently slashed the prices of some of its LED light packages by 30%

Artists, songwriters and rightsholders are provided with content attribution for all user creations made within the app. Users can weave together tracks available through the platform into a single, personalised playback, and can experiment with simple, intuitive settings for duration, start and end points, plus the use of vocals, instruments, and tools for tempo adjustments.
Fans can also share web links to allow MashApp’s userbase to experience their audio combinations as well as follow other creators on the app. Members of the MashApp community can use parts of select tracks and listen to ‘mashups’ for free, or subscribe to MashApp’s Premium tier for unlimited, ad-free mashup listening and to unlock the app’s “full creative potential.”
Check out the video below to see how it works:

View this post on Instagram

A post shared by MashApp (@mashappmusic)

“MashApp’s mission is to bring the joy of playing with music creation to non-musicians, to let people play with their favourite music, as they have long done through DJing, mix tapes, mashups, and karaoke,” comments MashApp CEO and founder, Ian Henderson (a former Spotify executive). “We want this new creative play to be a great experience for fans, but also for artists. This requires close partnerships with record labels and music publishers, and we’re excited that our partners have embraced our vision.”
Find out more about MashApp or download it now from the US Apple App Store.
The post Music mashup creation tool MashApp launches in the US with licensing deals from all three major labels appeared first on MusicTech.