SoundExchange Joins Human Artistry Campaign to Protect Royalty Payments for CreatorsSoundExchange, the premier music-tech organization, powering the future of music, announced during SXSW 2023 in Austin, Texas, the founding of the Human Artistry CampAIgn along with more than 40 organizations, including the Recording Industry Association of America (RIAA), The Recording Academy, AFL-CIO, and SAG-AFTRA. 

The coalition brings together organizations from music and other industries potentially impacted by artificial intelligence (AI) and outlines foundational principles for supporting human creativity while embracing opportunities presented by AI. 

“Artificial intelligence is a powerful, still-emerging technology that presents unique challenges as it matures in the creative arts space,” said Michael Huppe, President and CEO of SoundExchange. “We embrace the responsible use of AI as a tool that spurs the continuing evolution of human-created works. At the same time, recent advancements in AI have underscored the need to develop consensus on responsible use and to address important intellectual property concerns. Our culture and our technology must respect the foundational role that all creators play in AI’s ultimate output.”

Organizations interested in signing the petition can do so at www.humanartistrycampaign.com.