Ariana Grande Partners with HeadCount to Ensure Fans Are Ready to VoteToday, Ariana Grande and HeadCount, a leading nonpartisan nonprofit working to register young voters through the organization’s Good to Vote initiative, launched an exclusive sweepstakes for her fans in an effort to increase voter registration among young people. 

The prize – flying two fans to the U.S. premiere of Wicked with a full glam experience with r.e.m. beauty products – was announced today on Grande’s Instagram, prompting fans to see if they’re “good to vote” by checking their registration status to enter for a chance to win the exclusive prize.

According to a new study from Harvard University, which references HeadCount, leveraging celebrity voices is a particularly effective way to promote civic engagement. The study shows that celebrity promotion translates to higher voter registration rates and poll worker sign-ups. Overall, of the young voters registered digitally through HeadCount in 2020, 78% went on to vote at the polls. 

Grande previously partnered with HeadCount in 2019 and registered over 30,000 fans to vote through onsite registration while on tour. During and following the pandemic, HeadCount adjusted its model to include digital engagement for celebrities to continue to engage their young fans. 

“Young voters have the power to decide the 2024 election. We’re thrilled to be partnering with Ariana Grande again to help get as many young people registered as possible - providing them with the tools they need to make their voices heard at the polls this November!” said Lucille Wenegieme, CEO of HeadCount.

Starting today, fans can enter to win an all expenses paid getaway to the U.S. premiere through HeadCount.The post Ariana Grande Partners with HeadCount to Ensure Fans Are Ready to Vote first appeared on Music Connection Magazine.

From Universal’s Meta deal to a new AI-powered music streaming service… it’s MBW’s Weekly Round-UpThe biggest stories from the past week – all in one place…
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Last chance to vote for SXSW 2025 panelsSXSW Panelpicker voting ends on Sunday, August 18th. Anyone can register for a free SXSW account to vote and help ensure that the best panels are chosen. We've made a list of SXSW 2025 panels worth voting for.
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Threads tools for creators are improvingThreads tools for creators are improving with some new additions. Just 13 months after launch, Threads has 200 million active users, making it a must-use social media platform.
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A Guide To Short Video Music PromotionExplore the most effective short video music promotion strategies on TikTok and other platforms. Elevate your career with these expert insights designed to maximize your reach and impact.
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Cox Communications takes copyright infringement battle with record labels to US Supreme CourtA long-running legal battle between Cox and record companies could end up being decided at the US's top court
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The NAMM Show Shares Preview of Global Attendees and ExhibitorsNAMM (The National Association of Music Merchants), the largest global not-for-profit music trade organization, has announced its initial lineup of events and exhibits for The 2025 NAMM Show, taking place at the Anaheim Convention Center January 21–25, with events beginning on Tuesday, January 21. Exhibits start January 23, creating nonstop energy through late Saturday evening, January 25, 2025.

“The NAMM Show continues to evolve based on our members’ needs, and we have heard loud and clear that we need more opportunities to network and extend our robust education offerings, while also focusing on the core exhibit hours and buying power that are the cornerstone of the week” said John Mlynczak, president and CEO of NAMM. “The 2025 NAMM Show will kick off five days and nights with a schedule that ensures each community and attendee can have the personalized experience they need to be successful in their business and profession.”

The expansion of event dates allows The NAMM Show to offer even more robust education programs for every NAMM member, including retail, brands, pro audio, entertainment technology, music education and music technology professionals, as well as tracks for artists and college music business students. Tuesday and Wednesday will include more long-form, workshop-style opportunities for attendees to dig deeper into relevant topics that will help grow our industry. 

To help ensure that networking leads to success in business, more global networking receptions will take place earlier in the week, allowing attendees to make vital connections right away that will lead to focused opportunities when the exhibits are open for business. A full list of 2025 NAMM Show exhibitors, companies and brands from around the globe can be found at https://www.namm.org/thenammshow/attend

NAMM will continue to announce, throughout the fall and winter, new additions to exhibits and events as well as must-see artists and performances that will make The 2025 NAMM Show the ultimate destination for the global music industry. The initial full schedule of detailed events will be posted on November 4.

NAMM Week 2025 Preliminary Schedule

Tuesday, January 21

NAMM Foundation Day of Service and Networking with the Pros

Education offerings for exhibiting brands, including a workshop on influencer-marketing strategy

Networking opportunities

International Networking Reception 

Wednesday, January 22

Global Media Day, featuring iconic brands and formal executive remarks that focus on new music industry product introductions from top music brands to startups

Education sessions and workshops on the latest in AI for business, content creation and the financial management of a music business, as well as hands-on Dante training for pro audio. 

International Coalition meetings and global receptions

Top 100 Dealer Awards ceremony 

Thursday, January 23

Industry Insights breakfast session with NAMM President and CEO John Mlynczak, along with music industry special guests 

A robust program of educational sessions for retail, manufacturer brands, pro audio, entertainment technology, event safety and music education professionals, as well as artists and college music business students

Exhibits open 10 am to 6 pm at the Anaheim Convention Center 

Yamaha Concert Series and Bands@NAMM

TEC Awards

Friday, January 24

NAMM U Breakfast Session Focusing on Business Marketing Trends for 2025 & Beyond

Education sessions continue for retail, manufacturer brand, pro audio, entertainment technology, event safety and music education professionals, as well as artists and college music business students

Exhibits open 10 am to 6 pm at the Anaheim Convention Center

Yamaha Concert Series and Bands@NAMM

Parnelli Awards

Saturday, January 25

Grand Rally for Music Education

Best in Show awards

Exhibits open 10 am to 5 pm at the Anaheim Convention Center

Bands@NAMM

SheRocks Awards
The post The NAMM Show Shares Preview of Global Attendees and Exhibitors first appeared on Music Connection Magazine.

This Chinese tech giant, worth $4.8bn, just launched a fully AI music streaming serviceFirm has launched what it claims to be 'the world's first AI-powered music streaming platform'
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Billie Eilish signs with WME in wake of Wasserman tabloid scandalA report in the Daily Mail recently described Casey Wasserman as a "serial cheater"
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Music publishing forecasts: strong growth and more to comeFollowing hot on the heels of our future of songwriting report, MIDiA is pleased to announce the release of our latest music publishing forecasts report. Here are some highlights.

Thus far, the 2020s have been a good decade for the music publishing industry. Revenues have continued to grow, streaming royalty rates have improved and institutional investment has flowed into publishing catalogues, even after rising interest rates. Covid lockdowns were a speed bump, decimating the live and background components of performance royalties, but the effect was temporary, with live’s post-Covid rebound being particularly strong.

Throughout the earlier stages of the streaming era, publishing was something of a back seat passenger, with the agenda set by labels and DSPs. A state of affairs reflected in the comparably small share of revenues allocated to publishing royalties. But, as the market matured, publishing rights found their voice. Favourable rates board rulings in the US, active lobbying efforts, and increasingly effective licensing strategy from CMOs and publishers have had the combined effect of increasing publishing’s share of the streaming economy –– with further improvement likely. The dispute between publishers and Spotify over its interpretation of the bundling provisions in the US are an important and contentious issue. However, the response from the publishing industry reflects its newfound confidence.

Publishers have also proven able to carve out a favourable space in the new, emerging sections of the streaming economy. The ‘non-DSP’ deals with platforms like TikTok, Meta, and Snap provide for a higher share of royalties flowing tor publishers than for standard DSP deals. In the 2010s, publishers, rightly or wrongly, acquired a reputation for slowing innovation. Now they are spearheading it.

Global music publishing revenues grew strongly again in 2023, up 12.0% to reach $10.1 billion. This is compared to record label trade revenue growth of 9.1% in 2023. Music publishing continues to outgrow label revenues.  Warner Chappell had the strongest growing revenues in 2023, up 16.6% on 2022 to reach $1.1 billion, while Sony Music Publishing remained the largest publisher, though Universal Music Group made up ground, growing 10.5% to reach $2.1 billion. Independents meanwhile grew 12.7%.

The ability of music publishing to grow faster than recorded music is in part due to publishers having different levers to pull than the labels. For example, the surge in live revenues post-Covid and non-DSP streaming (where publishing typically enjoys a significantly larger share of royalties than DSP streaming. Meanwhile, the continued rise of subscription video on demand (SVOD) is providing much needed impetus to TV / video performance royalties. These factors will help fuel future market growth.

Not everything will grow unchecked. Public performance royalties will be hit by changing lifestyles (continued demise of the high street, more home-based working, etc.); live music revenues will peak due to market saturation and ticket price inflation; and traditional mechanical royalties will fall when the physical music boom ends.

But these factors will be more than offset by the growth sectors, most important of which will be streaming. The music publishing business is now a streaming-first industry, with streaming revenues having crossed the 50% mark in 2022, and they will close to double between 2023 and 2031. This strong streaming growth will help total music publishing revenues reach $16.8 billion by 2031, an increase of nearly two thirds on 2023 levels.

This is just a small preview of what is in the final report, which includes revenues split by streaming; other digital; total digital; performance; sync; other; as well as country level forecasts for 39 markets; regional splits for revenue categories and publisher market shares. MIDiA clients can access the full report and dataset here. To find out more about how to become a MIDiA client and to access this report, email businessdevelopment@midiaresearch.com

Bandcamp Alternative Subvert: New Era for Indie Artists and Labels?Bandcamp alternative Subvert is set to launch guided by the intriguing premise, “What if Independent Artists and Labels owned Bandcamp?” Bandcamp had become an essential tool for independent artists and. Continue reading
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Guide to Becoming an Artist ManagerThis guide looks at becoming an Artist Manager, their key roles and responsibilities, how they get paid, and essential do's and don'ts.
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Register.MUSIC domains FREE before September 10Musicians and music companies have until September 10th to register .MUSIC domains name with only a one-time $1.99 identity verification fee per domain name.
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Tencent Music’s ‘Super VIP’ tier costs 5 times as much as a regular subscription. Spotify could learn a lot from it.If Spotify is wondering what features to include in its new "Super-Premium" tier, it may want to look at China's Tencent Music Entertainment
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Key Songs in the Life Of… Lylette PizarroLylette Pizarro, founder of Influence Media Partners, selects the magnificent seven songs that tell the story of her life and career to date
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