FREE WEBINAR: ‘Understanding The Future Of Live Music’ this WednesdayBandsintown and MIDiA are presenting a free webinar, “Understanding The Future Of Live Music,” this Wednesday, August 16th. Earlier this month, top music and entertainment consultancy MIDiA released ‘Return to live. Continue reading
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Fred again..’s new track, adore u, is dedicated to his younger sisterFred again.. has released his popular track, adore u featuring Obongjayar.

READ MORE: Brian Eno and Fred again.. announce upcoming collab album Secret Life

The track’s been teased in Fred again..’s live sets here and there this year but saw the light of day with a full official release on Friday 11 August.
adore u revolves around the sampled vocals of Nigerian-born, London-based singer Obongjayar’s 2022 track I Wish It Was Me. Listen to it below:

Both the original track and Fred again..’s recontextualisation are dedicated to the artist’s siblings – Fred’s to his younger sister and Obongjayar to his younger brother. Before playing the then-unknown track in his Glastonbury 2023 set, Fred again.. explained the wholesome meaning behind the track.
MusicTech was there for the Secret Life producer’s in-demand Glasto performance on the Other Stage this year. In our review, we remarked upon how he “had the crowd in the palm of his hand” throughout the sunset set, playing tracks such as Danielle (smile on my face), Sabrina (I Am A Party) and 2022’s Clara (night is dark).
During the seminal Glasto set, Fred again.. also played Jungle, a track on which the bassline, recently revealed on TikTok, was made when using a dodgy cable.
adore u isn’t the only song to be released that’s been produced by Fred again.. recently. The XX’s Romy put out her new song The Sea in July, which was made in collaboration with the man himself.
If you’re a fan of adore u, check out Fred again..’s other tracks via his Bandcamp page.
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MNTRA Instruments Releases FREE Mirage Cinematic Instrument
MNTRA Instruments releases Mirage, the FREE cinematic instrument for macOS and Windows. It’s difficult to summarize Mirage in a headline; a cinematic instrument is the most encapsulating description I could think of because it’s ideal for scoring videos or games. The reason it’s ideal for scoring video or games is that it allows you to [...]
View post: MNTRA Instruments Releases FREE Mirage Cinematic Instrument

Spotify shares Hip-Hop stats, top markets, and local to global growthHip-hop accounts for nearly 25% of all streams on Spotify, led by artists like Drake, Nicki Minaj, 21 Savage, Ice Spice, and Metro Boomin, the DSP shared as part of. Continue reading
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How musicians can make money on TwitchThe popular live-streaming app, Twitch, may not seem like the first choice for music marketing, but plenty of features can even make musicians a profit. Keep reading to learn more…. Continue reading
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Dawn reverb plug-in from Wave Alchemy Dawn recreates the sound of the iconic EMT 250 reverb unit, and also introduces a range of versatile modern features. 

The Chainsmokers to sponsor a year of rent for an aspiring artist in New York CityHere’s your chance to get The Chainsmokers to pay your rent at a luxury apartment in New York City for a year.

READ MORE: “You have to be defensive and offensive at the same time as a creator”: ABBA’s Björn Ulvaeus on the “mind-boggling” potential of AI

This one-in-a-lifetime opportunity will go to the winner of an artist-in-residence program co-sponsored by the duo. To enter, all you have to do is upload some basic information and submit a TikTok video.
Launched in collaboration with The Blumenfeld Development Group, The Chainsmokers’ JAJA Tequila, and creative agency NOISE, this initiative aims to help an emerging artist focus on music without worrying about rent.
The lucky winner will be provided with a free apartment equipped with a recording studio at apartment building The Smile. Developed by The Blumenfeld Development Group and located in Harlem, the building was designed by architect Bjarke Ingels and is named for its curved design.
The 794-square-foot apartment unit was designed by The Chainsmokers themselves, and features dining, working, sleeping and living room spaces.

Want to win a free apartment with a recording studio in NYC? Designed by us. Apply at https://t.co/oWLtNGz9Is pic.twitter.com/c2ywLM1ZSd
— THE CHAINSMOKERS (@TheChainsmokers) August 8, 2023

“We started our careers in New York City and our experiences living in the city really shaped us into who we are today,” The Chainsmokers said in a statement. “The city is fun and inspiring, but we also know all too well how expensive it can be to live there, especially as a new artist.”
“For the longest time we worked out of a shoebox-sized apartment making music every day,” the pair said. “We’re so excited to offer a talented artist the chance to thrive by providing a free apartment with a music studio at The Smile for a year.”
“At NOISE we love working with clients who are willing to think outside the box. Especially those who are not only willing to push boundaries in their respective industries but also are excited to create culture-forward and impactful campaigns – David [Blumenfeld] and the entire team at BDG are one of those clients,” says Joe Laresca, founder and CEO of NOISE.
“This is definitely out of the norm for a real estate company, and of course, partnering with The Chainsmokers is iconic, but being able to change an artist’s life and career trajectory is something we’re really proud of.”
Geared towards creatives in the music industry, the contest will run from now till 5 September. Winners must be 21 and older, a US resident outside of Alaska and Hawaii and be a musician, singer, song writer or a “participant in the music industry.”
Learn more and check out the swanky apartment at thechainsmokersgiveaway.
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“You have to be defensive and offensive at the same time as a creator”: ABBA’s Björn Ulvaeus on the “mind-boggling” potential of AIABBA legend Björn Ulvaeus has opined on the “mind-boggling” potential of AI in music, and the need for creators to be both “defensive and offensive” in dealing with the technology.

READ MORE: Google and Universal Music in talks over AI “deepfake” royalties

Speaking to Rick Beato, Ulvaeus admits to being “blown away” by an AI model demonstration he was shown recently by “one of the really big tech companies”.
“The potential of what they showed me was mind-boggling,” he says. “And what you’ve heard so far, it’s nothing against what’s coming.”
Discussing some of the anxieties surrounding the technology, Ulvaeus argues that one has to be “defensive and offensive at the same time as a creator.”
“[AI] is a fantastic tool, it will be the most fantastic co-writer you will ever have. But on the other hand, these AI models will be training on music that people have written, right? I don’t know if it’s too late, but certainly, we have to fight for the writers of that music so they get remunerated in some form or other.”
“I don’t know if [artists] will be able to opt-out if they don’t want [AI] to be trained on [their music],” he says. “But I suspect that it’s going to be very difficult to prove whether a model is trained on ABBA music or not… From what I heard [during] that demonstration, if you ask it to write an ABBA-like melody, you would never be able to recognise that. You’ll never be able to hear that it [came] from Benny and me, if it’s sung by someone else, which in this case it was.
“And then, it’ll be so difficult to trace. Hopefully, these big companies will be good guys. And I think some of them want to be on the side of the creators, rather than against [them].”

The use of AI to aid (or even replace) human creators in music-making has been a topic of fierce debate lately. Paul McCartney, for one, has jumped on the artificial intelligence bandwagon, revealing earlier this year that AI has been used to extract John Lennon’s voice from old audio, and strip it from its instrumental background to help create “the final Beatles record”.
Amidst confusion and speculation about the song’s origins, the bassist then made a statement saying that despite the use of AI, the song had not been “artificially created.”
“Seems to be a lot of guess work out there,” he said. “Can’t say too much at this stage but to be clear, nothing has been artificially or synthetically created. It’s all real and we all play on it. We cleaned up some existing recordings – a process which has gone on for years”
Elsewhere, will.i.am recently made comments which echo Ulvaeus’s about the future of AI in music. He said: “Are you using this tool to make songs? You know it’s gonna make better songs than you. It’s Pac-Man right now, we ain’t even got to Halo. We’re in freakin’ Super Mario Bros., we ain’t even got to Call of Duty yet. This thing’s gonna make better songs than you soon.”
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PRS for Music and PPL are using Audoo’s audio meters to detect songs at public spaces for fairer royalty paymentsBritish music copyright collectives PRS For Music and PPL have joined forces with music technology company Audoo, to improve music royalty detection and distribution for creators, using Audoo’s audio meters.

READ MORE: AVID acquired by private equity firm Symphony Technology Group for $1.4 billion

The installation of Audoo’s audio meters in businesses including cafés, bars, hair salons, restaurants, and retail locations across Great Britain, aims to help drive forward and accelerate accurate and transparent royalty distribution to music creators. The device works by identifying the background music being played and reporting this usage back to PRS for Music and PPL.
According to Audoo, the audio meters installed are designed to be GDPR-compliant and use smart plug-in technology to securely track and report the music being played in quasi-real-time, without capturing any non-music audio such as private conversations.
The move will help PRS for Music and PPL enhance distribution efficiency by delivering optimum payments for their 300,000 collective members – including artists, recording rightsholders, music publishers, writers and composers.
“We are continually investing in new technologies and services to ensure we can pay out royalties more quickly and accurately, delivering the best possible service to members,” said Tim Arber, PRS for Music’s Director of Operational Improvement.
“We have been working with music recognition technology for many years and are excited to see how this collaboration with Audoo can support our ambition to pay out over £1 billion annually in the next few years. Helping businesses across the UK to report the music they play through smart data capture will be integral to reaching this milestone and maximising our members’ public performance royalties.”
Russell Chant, PPL’s Head of Distribution, said: “At PPL, we’re always working to ensure that performers, record labels and self-releasing artists are fairly and accurately paid for the music they create. This initiative with Audoo will complement our existing suite of advanced technological tools and public performance music usage data, offering us a further way to check that our distributions are as accurate as possible.”
Ryan Edwards, Audoo’s founder and CEO, said: “This collaboration with PRS and PPL is a milestone in the evolution of the public performance royalty space, for creators, performers and rights holders, as well as licensees delivering an enhanced experience for customers through the joy of music played in public spaces.”
Learn more at Audoo.
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RELEASE DETAILS
Release title:
you lose
Main artist name:
Verti
Release date:
15th Aug, 2023
https://publme.lnk.to/youlose
#newmusic #Release #Music #indepedent #artist #hiphop